Chair, Chad Saley, APR (Greater Salt Lake Chapter)

Chad Saley, APR is one of the few people who knew he wanted to do PR before going to college and low and behold that is exactly what he did. Nearly 19 years later he is still at it. He has worked for agencies, government and is now happily working in corporate communications.

Chad’s exposure to PRSA started at the University of Utah where he served as president of the PRSSA chapter, since that time he has gone on to serve in a variety of roles in the Greater Salt Lake Chapter of PRSA including treasurer, awards chair and as chapter president.

During his career he has performed hundreds of media interviews, planned large and small scale events and used social media to effectively engage the public.

He holds a BS in Mass Communication from the University of Utah and an MA in Strategic Communication and Leadership from Seton Hall University.

David Kennedy, APR (Alaska Chapter)

David J. Kennedy oversees internal, external and executive communications for Wells Fargo in Alaska, Washington and Oregon. He has 15 years of marketing and communications experience, all with Wells Fargo. Kennedy earned his accreditation in public relations (APR) in 2012 and bachelor’s degree in communication from Florida State University in 2000. He serves as PRSA North Pacific District board secretary, PRSA Puget Sound Chapter scholarship committee member, and former PRSA Alaska Chapter board member. He is actively involved in the community as a member of The Salvation Army Northwest Division’s King County advisory board and Habitat for Humanity volunteer. Kennedy is married with four children and resides in Puyallup, Washington.

Secretary, Ellie Javadi, APR (Silicon Valley & SF Bay Area Chapters)

Ellie has served on various PRSA leadership teams at the District, National and Chapter levels. Most recently, Ellie was the 2019 president of the Silicon Valley chapter board. In addition, she has served as Treasurer (2007, 2008) for the NP District Board as well as co-chaired the January, 2019 Postcard from SF: Women in Media/Women in Communications district event. On the National level, she is a member of the PRSA Governance Committee where she helps review chapter bylaws to ensure they are in line with PRSA National bylaw standards. She received her Accreditation in Public Relations (APR) credential in 2003.

Ellie has more than fifteen years of marketing and communications experience having worked in the technology, venture, health and research industries. She has been in her current role for nearly six years at Norwest Venture Partners, a venture capital firm managing more than $9.5B in capital.

Previous to Norwest, Ellie was the head of communications at Stanford Research Institute (SRI) in northern California where she was responsible for  communications initiatives for SRI and its spin-off companies. Earlier, Ellie was at Angus & Rudin (now Edelman) communications firm, where she developed and managed full-spectrum corporate communications programs for clients. Ellie has also led the communications function at Agile Software, Aspect, and Ariba.

Ellie holds a bachelor of science in political science/applied history and a master of arts degree in professional writing from Carnegie Mellon University.

Chair, NP District Nominating Committee, JoAnn Yamani, APR
(Silicon Valley & SF Bay Area Chapters)

JoAnn has years of experience in media relations, crisis communications, executive communications, brand marketing, reputation management, and marketing.

JoAnn is currently the Director of Communications for NIO, a Chinese headquartered electric vehicle manufacturer with a lifestyle approach to its marketing and care for its user-fueled enterprise. Previously, she was the Director of Corporate Communications for Western Digital upon the heels of the merger between SanDisk, HGST, G-Tech, and Western Digital. She’s gained valuable public relations agency experience on large, enterprise accounts like Microsoft, start-ups-that-became-household-names, like SurveyMonkey, and many, many startups.

A licensed attorney, JoAnn was also a congressional counsel for the US Congress and worked on highly charged issues like immigration reform, healthcare reform, Hurricane Katrina, and countless others. She was also an executive speechwriter for the former CEOs of HP, Lew Platt, and Carly Fiorina.

Chair – Member Programming
Deb McManus, APR (Silicon Valley & SF Bay Area Chapters)

Deb McManus, APR, joined GE Power Digital Solutions as Senior Communications Leader, in 2015. She has global responsibility for the Energy and Industry PR and Media Relations program for GE’s software division. She also oversees marketing communications and customer communications for the business.

Over her 20+ year career, she’s held numerous senior-level marketing and communications leadership roles in Fortune 500 companies, managing teams and budgets in excess of $1M. In these roles, she’s been a principal advisor to C-level executives managing corporate reputation, integrated marketing and brand communications, public relations, corporate communications, and issues management. She is a proven leader in strategic planning and organizing communication systems that deliver results.

Prior to joining GE, McManus served as Executive Communications Consultant for Cisco’s Chief Information Security Officer, a worldwide technology leader in security. She began her career in PR working in the non-profit sector and has held numerous roles at companies such as Roche Molecular Diagnostics, XOMA, Bayer Healthcare, and Applera Corporation. Deb holds an APR credential and a Bachelor’s degree from the State University of New York at Geneseo.

National Nominating Committee Representative
Harriet (Hatti) L. Hamlin (Silicon Valley & SF Bay Area Chapter)

In a career spanning 45 years, Hatti has counseled clients ranging from Fortune 500 corporations to government, non-profit and educational institutions. She began her career working in the Washington State governor’s office, followed by a stint representing the Republican Caucus of the Washington State House of Representatives. She handled statewide lobbying campaigns and a wide array of community relations campaigns, in addition to a multitude of marketing and corporate public relations initiatives.

Hatti managed her own PR firm for 14 years, and then joined The Evans Group (now Publicis) in 1996 as executive vice president and head of the firm’s San Francisco public relations division. She left Publicis in 2000 to join Fleishman-Hillard, where she was vice president and head of the San Francisco health care practice.

In 2001, Hatti returned to solo practice, where her clients have ranged from technology to financial services, health care, commercial real estate development and nonprofit organizations.

National Nominating Committee Representative Alternates

  • Kristin Patricia Helvey, APR (Alaska Chapter)
  • Karina Jennings, APR (Puget Sound Chapter)

Chair – Accreditation / Fellows
Michele Horaney, APR (Puget Sound Chapter)

I am a solopreneur dedicated to providing excellent public relations services for socially conscious individuals, organizations and businesses under the name Thought Leader Public Relations. After a career in newspapers as an editor and reporter in Illinois and California, I was a PR practitioner — hired as a writer and departing as department manager — for 22 years [1987 to 2009] at the Hoover Institution at Stanford University. From 2009 to 2010, I was communications director at Maplight.org, a non-profit that tracks campaign donations to national and state of California politicians. I then took my fate in my own hands and decided to become my own boss. And assistant. And staff. And cleaning crew. I have worked recently with a local non-profit with a $400,000 budget and a portfolio of significant challenges and issues [strategic plan, social media, media relations AND crisis communications!], a certified financial planner taking his practice green, several attorneys and an author who wrote 20 books over 25 years — and isn’t done yet — to aid small business and independent contractors.

Director-at-Large, Jacque Coe, APR (Puget Sound Chapter)

Jacque Coe is an independent practitioner with over 18 years of experience in communications and PR. Jacque has served on the executive teams of dynamic and growing public agencies including the Seattle Public Schools, the Bellevue School District, the Dairy Farmers of Washington and Washington’s Lottery.  Jacque started her career in public relations as the Director of Marketing and Communications for the Alliance for Education, the charitable foundation for the Seattle Public Schools.

Jacque’s first career was in television journalism, most recently at KING-TV in Seattle where she planned daily news, special reports, special projects, and breaking news coverage. Prior to KING, Jacque was a news director, anchor, reporter and assignment editor for TV stations in Oregon, Idaho, North Dakota and Spokane; winning numerous awards for writing and news coverage. Jacque is a graduate of Eastern Washington University, holding a BA in Communications-Radio/TV News.  You can find more about Jacque, including case studies and references to PRSA at jacquecoe.com. You can find her on Twitter at @jacquecoe

Director-at-Large, Kristin Patricia Helvey, APR (Alaska Chapter)

Kristin Helvey, MBA, APR, is principal of Helvey Communications, a full-service public relations firm in Anchorage, Alaska. Kristin has worked for more than a decade helping leaders and staff at all levels drive communication improvement.

Kristin has built extensive and unique experience in such areas as multicultural communications and community partnership development and has been featured nationally in such publications as PRWeek US and Medical Home News. Her teams have earned numerous awards for special events, communication materials and campaign design, including the 2016 Public Relations Society of America’s Alaska Grand Award and 2017 PRSA Silver Anvil Award for the development and implementation of a recent crisis communication plan.

Director-at-Large, Linda Farmer, APR (Puget Sound)

Linda Farmer, APR is a senior communications leader with more than 25 years of experience. Her firm, Sunrise Public Relations, specializes in short-term writing, editing, media relations and marketing projects.

A self-described government geek, Linda has led communications efforts for Pierce County Library System, the cities of Tacoma and Federal Way, and for the Washington State Puget Sound Action Team (now the Puget Sound Partnership). In addition, Linda put her communications skills to work for the Association of Washington School Principals and Pacific Lutheran University. She got her start as a newspaper reporter and features editor for the Federal Way News.

Linda holds a Master of Science degree in Communications Management from Syracuse University. Her capstone, “Top 10 Secrets of Local Government Communicators,” won an Outstanding Master’s Project” award from the Women Executives in Public Relations Foundation. Linda earned a Bachelor of Arts degree in Editorial Journalism and Political Science from the University of Washington, Seattle. And, she is nationally accredited in public relations (APR) through the Public Relations Society of America.

Active in her community, Linda serves on advisory boards for KNKX 88.5 FM (formerly KPLU) and the Pierce County Prosecutor’s office. She is an active member and past president of the Puget Sound Chapter of the Public Relations Society of America. She also is Treasurer of the Idlewild Elementary School PTA. She lives in Lakewood, WA with her husband, daughter and slightly neurotic cat, Cassiopeia.

North Pacific District representative on National Board

Scott Trotter, APR (Utah)

Scott Trotter is the senior director of communications at Utah Valley University, the state’s largest university with more than 41,000 students. At UVU, he is responsible for the school’s external and internal communications.

Prior to UVU, Trotter directed the Utah Community and Interfaith Relations Division in the Public Affairs Department of The Church of Jesus Christ of Latter-Day Saints. Trotter was hired by the Church in 1999 to direct its media, community and interfaith relations in New York City. While there, he interfaced with national and international journalists, United Nations ambassadors and local and state leaders.

From 2005-2013, he served as a media spokesman at Church headquarters in Salt Lake City during a time of intense media scrutiny that included the Mitt Romney 2008 and 2012 presidential campaigns. He has conducted numerous press conferences and media tours in New York City and Salt Lake City, and is well-known for his media training workshops.

He received his Accreditation in Public Relations (APR) credential in 2008, after which he served as the PRSA Greater Salt Lake Chapter APR Chair for six years. He has served in various PRSA leadership positions, including the North Pacific District Chair and District Council Chair.

Trotter earned a bachelor’s degree in communications from Brigham Young University.

North Pacific District Chair History

Thank you to the public relations professionals the PRSA volunteers who have given so much of their time and talent to lead the district.

Christine Varela, APR – 2019
Taraneh Fultz, APR – 2018
Alison Gaulden, APR – 2017
Pete Codella, APR – 2016
Betsy Hays, APR, Fellow PRSA – 2015
Scott Trotter, APR – 2014
Ronele Dotson, APR – 2013
Amber Chiang, APR – 2012
Janelle Guthrie, APR – 2011
Nancy Kincaid, APR – 2010
Mara Woloshin, APR, Fellow PRSA – 2009
John Mitchell, APR, Fellow PRSA – 2008
Christina Ragsdale, APR – 2007
Cary Greenwood, APR, Fellow PRSA – 2006
John Kvasnosky, APR – 2005
Dianne Danowski Smith, APR, Fellow PRSA – 2004
Harriet Hamlin, APR, Fellow PRSA – 2003
Gail Dundas, APR – 2002
Kathryn Hubbell, APR, Fellow PRSA – 2001
Margaret Allender, APR – 2000
Sharon VanSickle, APR – 1999