We live in turbulent times with increasingly fractured attention spans. Being relevant these days requires organizations to have their messaging on multiple channels with the capacity to create compelling video content for each. And while that may be daunting, there has never been a greater time to get your story out to the masses.
From the largest organization to the scrappiest one-person shop, the way you tell a story using video can give you instant prominence. Vice President Chad Lakin and Video Specialist Kelly Guenther of Shootsta North America will show you some of the greatest content out there, the latest trends and data on video’s reach, and strategies for how to effectively employ video regardless of your company’s size.