chapter resources.

running a business off the side of your desk with an all-volunteer workforce of varying skills and capacity. that’s what you, a chapter leader, do.

but you’re not running alone. you’re part of a marathon relay stretching back to 1947.

What will you do with your leg of the journey?

Where to start

  • Planning and Resource Guide (includes FAQs)

    • District’s annual priorities

    • What the District does with the dues National collects from Chapters

    • Key contacts

  • PRSA Leader Resource Guide (Oct. 2021 edition)

    • Governance basics for Chapters

    • Financial best practices for Chapters

    • IRS determination letter (often needed when boards transfer bank signatories)

    • Background information about PRSA’s history, strategic plans, Chapter purpose, etc.

  • All Chapter board members are invited — and encouraged — to attend District board meetings to collaborate with other Chapters and to stay in the loop on what’s happening beyond your Chapter.

 

board development

DIY board training for chapter presidents

Many Chapters conduct their own Leadership Rally, either after the annual meeting or in January of each year. The District has created a presentation Chapter leaders can use, including some speaker notes, to support annual board training and planning.

district-driven Ongoing board training for current (and prospective) Chapter leaders

For ongoing, just-in-time training, invite your board to participate in our ongoing board training series, which runs from January to December. Let us carry the load for you.

national resources

At ICON, National will usually offer a Chapter and/or District Leadership rally (will need to log into myPRSA) for presidents/chairs and president-elects/chair-elects. This may occur separate from ICON. Please contact us if you have questions.

NonprofitReady.org

Per their website, “NonprofitReady.org addresses the critical need for professional development in the nonprofit sector by providing more than 500 online courses and certificate programs for nonprofit professionals and volunteers in all roles, at every stage of their career. All 100% free. Topics range from hard skills such as fundraising, grant writing, marketing, volunteer engagement, and program management to soft skills such as leadership, communication, time management, unconscious bias, and diversity and inclusion. NonprofitReady is a signature program of the Cornerstone OnDemand Foundation.”

 

professional development programs for Chapter members

PRSA member orientation, sponsored by PRSA's North Pacific District

On-demand

Diversity, Equity and Inclusion (DEI)

  • Diversity (Vimeo) with Bill Imada (click here for program description), courtesy of PRSA Puget Sound

  • Equity (Vimeo) with Mary Stutt (click here for program description), courtesy of PRSA Puget Sound

  • Inclusion (Vimeo) with Sheryl Battles (click here for program description), courtesy of PRSA Puget Sound

 

Tools and Templates

governance and operations

Chapter event promotions & Communications

  • Fill out this form to provide National with details for your upcoming events, and they’ll post it on the their event calendar.

  • Contact us, and we’ll give your professional development/programming/communications chairs access to add your upcoming events to our District calendar.

  • Prefer to spread the word via LinkedIn? Our District has a company page where you can promote your events via the embedded event calendar or by sharing posts. Contact us, and we’ll give your professional development/programming/communications chairs access.

  • Looking for speakers and/or topics? What about social posts or blog content? We recommend utilizing the Silver Anvil Case Study search. Y’all know we PR nerds love ourselves a case study!

Member Acquisition and Retention

Accreditation toolkit

In this toolkit (published Nov. 16, 2021) you will find the APR digital brochure, APR testimonials for use in social media, newsletters, or other promotions, the APR logo, sample social media posts, along with our current APR Campaign. Take a look at the key messages for a variety of statements you can share on social channels, on your websites, or other member events. The messages should inform your communications about the APR.


Do you have something you can contribute to Chapter resources? Please contact us, and we’ll share it here for the good of all the volunteer leaders in our District.